Let's talk about Tim Cook being gay. Or, actually, let's not talk about it at all. The Apple CEO's unexpected open letter today, discussing his reasons for suddenly talking about his sexuality and the feelings of responsibility to use his platform to further the understanding of LGBTQ issues, confirmed what many had believed for years. It also met with its fair share of "so what?" comments. The strength of reaction to who one man - even one very influential man - loves has varied widely, of course, but what's been eye-opening to me is the number of people who not only don't see why it's a big deal, but can't understand why anybody else might think differently.