Volvo marshals hype and humility on the electric car precipice

Volvo has big plans to go electric but, as Kermit the Frog so memorably sang, "it's not easy being green." The new C40 Recharge is an early step in the Swedish automaker's aggressive roadmap to ditch internal combustion entirely by 2030, but its handsome four-door coupe styling wraps around some of the big underlying challenges that Volvo hopes time, patience, and a little marketing magic will hopefully address.