Nike

Apple Watch NikeLab limited edition tones down the color

Apple Watch NikeLab limited edition tones down the color

There isn't much variety in the Apple Watch world, which isn't surprising considering Apple dictates what and what doesn't qualify as an Apple Watch. But what it lacks in other form factors or designs it makes up for in styles, branding, and limited edition models. Last year, Apple hooked up with Nike to show that the Apple Watch isn't just a fashion statement but also a runner's best friend. This year it is doing so again but with a more muted style. Unlike the Apple Watch Nike+ and its neon highlights, this limited edition Apple Watch NikeLab embraces a less glaring appearance while keeping the same features that runners and marathoners loved.

Continue Reading

DIY Lego self-lacing shoe one ups those self-lacing Nikes

DIY Lego self-lacing shoe one ups those self-lacing Nikes

Last fall, Nike unveiled their HyperAdapt sneakers, a pair of honest-to-god self-lacing shoes. Unfortunately they sold for a little over $700, placing them far out of reach for average consumers. However, DIYer Vimal Patel has shown that with a little ingenuity, you can make your own self-lacing shoes powered by Lego. They don't even have to be Nikes!

Continue Reading

Zhor-Tech self-lacing smart shoes hands-on: one-upping Marty McFly

Zhor-Tech self-lacing smart shoes hands-on: one-upping Marty McFly

This week we're having a look at a pair of smart shoes that take the Nike MAG (Back to the Future self-lacing shoes) to a new level. These have nothing to do with Nike, nor are they to be mistaken for any other official Back to the Future technology. According to the folks representing this shoe, Zhor-Tech, the real challenge in creating a shoe like this is mixing electronic knowhow with footwear - dust, shocks, humidity - and of course wireless electronic lacing.

Continue Reading

Nike Hyperadept “self-tightening” shoes coming next month

Nike Hyperadept “self-tightening” shoes coming next month

The holidays are fast approaching and if you’re still thinking of the perfect gift to give a geeky, or at least pop culture savvy, friend, then Nike might have just the thing. Although we are still sadly still years away from the self-lacing shoes inspired by Back to the Future, the sports brand is offering the next best thing: shoes that can at least tighten themselves. And you won’t have to wait years to get them either, as the Nike Hyperadept 1.0 pair will reportedly be out in the market in just a few weeks.

Continue Reading

Apple Watch Nike+ hits the ground running later this month

Apple Watch Nike+ hits the ground running later this month

Back when Apple revealed its latest round of Apple Watches, the company showed off a variant with Nike+ branding. There was just one small issue with the reveal: while the rest of the watches had solid release dates, the Apple Watch Nike+ model had a rather vague "late October" launch window. It would appear that Apple and Nike have decided to get more specific, updating the Apple Watch Nike+ landing page with an actual release date.

Continue Reading

NIKE Air Mag 2016 with power laces released in photos and video

NIKE Air Mag 2016 with power laces released in photos and video

The new NIKE Mag has been revealed - one with power laces and the ability to start my heart on fire with Back to the Future greatness. These are the NIKE Mag shoes that we saw in Back to the Future II, complete with the lights and the lace technology they were meant to have back on October 21st, 2015. Back then another pair of Nike MAG shoes were launched - without the power laces and in a fashion not unlike this newest set. They'll be limited, you see. I probably won't be able to get a pair.

Continue Reading

Nike HyperAdapt 1.0 shoe has laces that tighten themselves

Nike HyperAdapt 1.0 shoe has laces that tighten themselves

There was a bunch of memorable stuff in the "Back to the Future" movie franchise. The Flux Capacitor was one of the coolest, but the stuff that I wanted the most was the hoverboard and the self-lacing Nike shoes. We still don’t get to go back in time when we hit 88mph or float around on hoverboards, but starting November 28, we can get a version of McFly's self-lacing shoes called the HyperAdapt 1.0.

Continue Reading

These Nike sunglasses cost more than the Oculus Rift and HTC Vive

These Nike sunglasses cost more than the Oculus Rift and HTC Vive

These days, expensive headgear is becoming more and more common. There are two consumer virtual reality headsets, the Oculus Rift and HTC Vive, available for prices of $600 and $800, respectively. That's already a steep buy, and it doesn't include the high-end gaming PC required to run the devices. But now here's Nike debuting a pair of sunglasses that cost a jaw-dropping $1,200. Are they capable of VR or augmented reality features? Nope. They're just sunglasses. Really, really expensive sunglasses.

Continue Reading

Nike MAG Back to the Future shoes made affordable with HyperAdapt 1.0

Nike MAG Back to the Future shoes made affordable with HyperAdapt 1.0

Today you're going to see some self-lacing shoes from Nike the likes of which you've only ever seen in Back to the Future. While the company has released some limited-edition Nike MAG shoes before - like you saw Michael J Fox wear in Back to the Future II, you've never seen them released to the public in an edition that was anywhere near affordable by the common user. Today that'll be changing. This is the Nike HyperAdapt 1.0.

Continue Reading

Nike partners with Portland to expand bike sharing program

Nike partners with Portland to expand bike sharing program

Nike has announced a new partnership with Portland to expand its planned bicycle sharing program. Called Biketown and first announced last year, the bike sharing program will provide residents in the City of Portland with access to bicycles; with Nike’s new partnership under it, Biketown will receive $10 million over the next half decade. The partnership will also increase the number of planned Biketown bikes from 600 to 1000.

Continue Reading

Where and How: the 2015 NIKE MAG Back to the Future sneaker with power laces

Where and How: the 2015 NIKE MAG Back to the Future sneaker with power laces

This afternoon NIKE shared details about how to get a pair of the 2015 NIKE MAG, the Back to the Future sneakers, complete with power laces. They suggest that while the first pair of sneakers is already out there in the wild, straight up in the possession of mister Marty McFly himself, Michael J. Fox, the rest will be for sale soon. The good news is that this shoe's proceeds will go to charity. The bad news is that unless you're a very rich sort of sneaker collector, you're likely out of luck already.

Continue Reading

Back to the Future NIKE MAG self-lacing sneakers details emerging

Back to the Future NIKE MAG self-lacing sneakers details emerging

Today NIKE has confirmed that the first-ever pair of real self-lacing NIKE MAG sneakers (from Back to the Future II) are out there. They're really, truly out there. Whether or not they'll actually be on sale any time soon is yet to be confirmed, but NIKE has been so kind as to say that the first pair is currently somewhere inside the confines of New York City. NIKE employees can expect their fair share of questions about these sneakers throughout the afternoon, without a doubt.

Continue Reading

1 2 3 4 5 6 7