Mergers, eh? Some might say they’re bad news – big companies getting even bigger and squashing out the little guy – whilst others think they’re a good thing. XM and Sirius are the latest big boys to do the dance of the frotting assets and they’ve pushed the company line that consumer-experience won’t be negatively impacted, most notably through price rises.
It might, however, be a case of what’s not said being more important, as Gene Kimmelman of the Consumers Union suggests:
“The heads of XM and Sirius want consumers to believe that prices won’t rise after a merger, but that’s probably not the case. By highlighting a price freeze for the old package of services, they leave the impression that’s what consumers will pay for the new, combined offerings. But they haven’t really said what the new prices will be”