Buick

The Buick Avenir is real, but don't get too excited: the first vehicle to bear the name of the new sub-brand is actually a high-luxe SUV. The 2018 Buick Enclave Avenir marks the debut of the automaker's premium offering, an attempt to squeeze even more cash out of a buyer looking for its American take on luxury. In the process, it uses a brand that has already built up a decent reputation among car aficionados.

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'Room for one more?' seems to be the battle cry of automakers eager to cash in on the unrelenting popularity of SUVs, and the 2017 Buck Envision bellows this inquiry at the top of its gilded lungs. Poised to participate in the nebulous 'premium compact' segment that at any given time encapsulates offerings from Lexus, Acura, Volvo, and Lincoln, the Envision hits the ground running thanks to strong support from smaller (Encore) and larger (Enclave) sport-utility siblings in the Buick showroom.

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Once a hailed as an indicator that GM had finally cracked the small car code, the Buick Verano sedan has been tapped for an early exit. Rumored for months but finally confirmed by the brand, the last Verano will roll off the assembly line this coming October.

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General Motors has slammed the brakes on sales of several of its large SUVs, after discovering economy figures had been misrepresented. Sales of vehicles wearing Chevrolet, GMC, and Buick nameplates have been put on hold - affecting almost 60,000 cars - after it was realized that the EPA numbers were higher than they ought to be.

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As elaborate teases go, bringing out your widely-acclaimed concept car in another stunning finish but refusing to green-light production ranks pretty high up on the list. Buick is certainly reveling in the attention the Avista concept has been receiving, and for the New York International Auto Show it has brought along a new version of the slinky coupe.

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Buick has been working hard over the last year or so to make its brand appealing to younger buyers. Buicks are often thought of as the car your grandma drove, but that is changing with cars like the Avista. Buick is set to unveil another new car that will debut at the New York International Auto Show and that vehicle is the 2017 Encore.

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Even in its hometown, Buick couldn't have expected to so thoroughly wow auto show attendees with its Avista concept. The brand known for being the oldest active American car maker is also the frequent butt of jokes about the age - and aged sensibilities - of its drivers, with GM stablemates Chevrolet and Cadillac left to monopolize the lion's share of technology and design.

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This is not your grandpa's Buick. It's not even your father's Buick - the Avista Concept is a decidedly fresh take on what GM's affordable-luxury brand believes the future of touring coupes might be, and it's a future we could see ourselves getting behind.

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Ahead of the North American International Auto Show this week, Buick unveiled its latest concept coupe model, the Avista. Bearing the design hallmarks of its previous Avenir concept, the Avista marries a striking contemporary visual with high powered sports performance under a single 2+2 grand tourer roof. Aside from its highly modern cockpit befitting a concept coupe, the Avista is also interesting for being the first rear wheel drive car to come from Buick's mostly front wheel driven stable in a very long time.

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General Motors' Buick brand is bringing back something we haven't heard of since the early 2000's: the 24-hour test drive. The promotion is to start at participating dealerships this Wednesday, July 22nd, letting potential customers take a Buick vehicle home for up to 24 hours. All they have to do is leave their own vehicle behind overnight. While GM offered similar promotions over ten years ago in hopes of increasing sales numbers, Buick says now it's more about building their brand image.

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General Motors continues to add support for Apple's CarPlay and Google's Android Auto infotainment systems across all its brands by announcing Buick and GMC models are next in line. This week saw the new Chevy Corvette Z06 shipping out to dealers, becoming the first GM car to hit the roads with CarPlay integration. Prior to that, Cadillac revealed which of its 2016 models would be smartphone-connected.

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A beautiful Buick? Wonders never cease: while GM's affordable-luxury marque may be better known for appealing to the golf set, its Avenir concept for the Detroit Auto Show is a legitimate stunner. The huge sedan is inspired by the sea, so Buick claims, with calming waves that coast along the side profile, but beyond the marketing hype it's simply a genuinely good-looking car. It's also clearly a modern Buick, with a huge grille, plenty of chrome that manages to not look out of place, and a particularly distinctive rear.

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