This might be the first time you've heard of Razer's own Sneki Snek. It's a logo, it's a branding mark, it's a character. It's a very cute little creature. Sneki Snek first appeared at RazerCon in October of 2020, after which Razer met their goal to "save" 100,000 trees within two months. They did this by selling Sneki Snek merchandise.