LG has a very odd strategy this year. It delayed the launch of its flagship phone, the LG G7 ThinQ but has littered the market with LG V30 variants. And, not so surprisingly, it wasn't done yet. It just announced the LG V35 ThinQ, whose spec sheet looks eerily familiar. Compared to the V30 and V30S ThinQ, it's definitely an upgrade. But in light of the company's G series flagship, it is a confusing option that's almost telling users in their faces that they'll have to pay extra just to get rid of a much debated design.