Gone are the days when almost anyone that can set up a web server would offer a search engine of their own. These days, any custom engine is often powered by either Google, Bing, DuckDuckGo, or Yandex and Baidu in certain countries. That is exactly what is happening with Verizon's unexpected OneSerch engine, which actually serves up results from Microsoft Bing. That, however, isn't what makes it interesting. Rather it is its promise to protect users' privacy that will probably raise not a few eyebrows.