ASUS

ASUS may not be as a big a name in the smartphone market but it has achieved one thing few off its competitors have not. Its name has not been dragged in any major scandal or problems in the past years the likes of Samsung, HTC, and even LG have been subjected to. That said, business hasn’t exactly been thriving, at least on the mobile front. So it is both surprising and yet expected that Jerry Shen, ASUS’ CEO for the past 11 years, is finally stepping down. But with his departure comes questions about the fate of the company’s phones.

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The notch may be a fact of life in modern smartphone design right now, but Asus isn't convinced it has to be in the center of the display. The upcoming Asus ZenFone 6 has reportedly leaked today, and while the phone-maker is following the crowd in slimming down bezels and devoting even more of the front of the handset to touchscreen, the way it's doing it is conspicuously different.

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Barely two weeks ago, right around Google’s event, ASUS silently announced the Chromebook C423. Now it has done it again, not really announcing the Chromebook C523. The similarity in the name isn’t accidental. The two are, in many ways, identical. Both come in a traditional laptop form factor at a time when Chrome OS tablets seem to be the new trend. The difference is that the Chromebook C523 is larger than the C423. Not by much but enough to be ASUS’ first ever 15-inch Chromebook.

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Normally I'd never say an all-in-one machine was "versatile" in basically any respect - they're supposed to be made to be easy to use, primarily. The ASUS Zen AiO seems to be something different. I've not yet gotten my hands on one, so I'm not certain how well it lives up to its claims, but it would appear that it's designed to look nice at the same time as it offers easy access to its innards - that's pretty rare.

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Mobile gamers take note. If you are still in the market for this year’s ultimate gaming phone, then your choice has just gotten a bit more complicated and more expensive. Perhaps one of the most eccentric smartphone this year, next to the elevating cameras, of course, the ASUS ROG Phone is making an appeal to PC gamers who want to experience the same look and feel on mobile as they do on their desktops and laptops. But while the ROG Phone may indeed be able to deliver, it’s an experience that won’t come cheap.

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As hoped and as expected, ASUS’ Republic of Gamers is bringing what is perhaps the most ambitious gaming smartphone to the US market. And it won’t be alone, of course, because the ASUS ROG Phone will also be coming with its entire range of accessories that make it more than just a gaming smartphone. And while interested mobile gamers don’t have to wait that long to get one, it also means they’ll have less time to save for what is, as expected, an expensive kit.

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Google might soon be unveiling the top of the line Chromebook for this year but partner OEMs are steering clear by announcing their new devices first. HP has just unveiled the HP Chromebook x360 14 and now ASUS is doing likewise, this time aiming for more budget-constrained buyers. The ASUS Chromebook C423 probably won’t win awards in specs or design but, depending on the price, it delivers all the basic Chrome OS power you need without gimmicks and, hopefully, without a high price tag, too.

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Some may see it as a quickly passing fad but Razer sees gaming smartphones as a potential cash cow. But that might just be because it remains uncontested in the US, where none of the other gaming phones are available. That may change this month if its potentially biggest threat arrives stateside. That seems to be the implication with ASUS’ invitation for an October event that has ROG Phone written all over it. Figuratively, of course.

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One of the most interesting smartphones of the year is finally about to ship. And, no, we don't mean the iPhone Xs, though that's definitely interesting, too. At least in the niche market of gaming smartphones, the ASUS ROG Phone probably takes the cake in design, functionality, and ambition. After months of waiting, ASUS is finally ready to start selling the smartphone, at least in Taiwan and the details are as crazy as the phone itself. ASUS' review "kit" for media includes so many thing that the entire package have to be shipped in a suitcase.

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ASUS has unveiled a new lineup of ZenBooks, and perhaps now more than ever, the focus is on design. There are three new ZenBooks in all, with 13-inch, 14-inch, and 15-inch screens. Hardware is similar across all three model - though it's not entirely the same - but what really makes these new ZenBooks stand out from the crowd are their NanoEdge displays.

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Before the Galaxy Note 9 finally landed on the market, the smartphone stage was occupied by rather eccentric products like the Vivo NEX S, the OPPO Find X, and, of course, the ASUS ROG Phone gamers’ delight. Of the three, the gaming phone has yet to actually ship. But even before that happens, ASUS might already be doing its typical confusing dance. A certain ASUS Z01QD has popped up at TENAA with unmistakable ROG Phone traits but with slightly different specs and a hopefully different price tag.

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After revealing the Republic of Gamers Strix SCAR II yesterday, ASUS is back with another ROG-branded gaming laptop. This one, however, is a little strange. ROG is calling the Zephyrus S (GX531) the "world's slimmest gaming laptop," and while its overall thickness is certainly impressive (14.95-15.75mm), some interesting changes needed to be made in order to make sure everything is cooled properly.

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