cloud

A new Adobe Creative Cloud app was revealed this week at VidCon 2018, an app called Adobe Rush. This is a video editing app, but better than that, it's a video editing app that works on multiple platforms and stores data in the cloud. Adobe's positioning this app as the best place for video editing individuals of all sorts to start their video editing journey - but they also want people who use multiple devices to use it, so it's... kind of for everybody.

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Apple would really like you to start paying it for iCloud, and it's rolling out a new promo to encourage users to get a taste for a bigger chunk of online storage. The new promotion applies to users who are currently taking advantage of the free iCloud storage tier, in an attempt to coax them into making more use of the paid services.

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Kinect is back, and it wants to make the Internet of Things smarter and less reliant on the cloud. Microsoft has taken the wraps off Project Kinect for Azure today at Build 2018, its annual developer event, and if you thought uses for the fiendishly clever depth-sensing camera began and ended with Xbox gaming, think again.

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"The world is a computer." So says Satya Nadella, CEO of Microsoft as the company opens its Build 2018 developer conference today. It's an important time for the software giant, buoyed by the growth of the cloud but looking to extend that success as needs both niche and wide-spread get more and more demanding. That means more security, more storage, and more devices.

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Fitbit and Google are teaming up on health, aiming to make it easier to combine individual exercise data with electronic medical records for a smarter take on fitness and chronic conditions. The deal will see Fitbit use Google's Cloud Healthcare API to funnel the everyday movement and workout data gathered by its wearables into owners' patient profiles.

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Though the Xbox One X is essentially a brand new console, it's never too early to begin thinking about the next generation. These mid-generation consoles from Sony and Microsoft have left many wondering what the next generation of consoles will look like, and of course, there have been plenty of rumors to tell us what we might expect. Even though Microsoft is said to be putting a heavy focus on streaming moving forward, it seems that may not heavily influence the design of the next Xbox.

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The music streaming market is a pretty vicious one and rivals, more often than not, want to make sure you are pretty much locked into their service. That pretty much means making sure you get your tunes from them and only from them. While some services do allow you to upload some of your own files, Amazon is slowly closing the door on that option. By the end of this month, it will remove music uploaded to its Music Storage locker unless you do one simple thing to postpone the inevitable.

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Microsoft has been spending a lot of time building out its Azure cloud platform lately. A big reason for this focus on cloud is so it can pull ahead of Amazon's own cloud service, which benefited greatly from arriving on the scene early. However, this push to turn Azure into the leading cloud platform could mean big things for other Microsoft services, such as gaming.

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These days, the cloud computing market is one that's fiercely competitive. Amazon and Microsoft are two companies you hear mentioned frequently when talking about cloud services, and today, Microsoft has announced new services that could give it an edge in the ever-so-important public sector. Perhaps more important for Microsoft is that this move could wipe away an early advantage Amazon has built for itself.

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Google is no longer hoarding its artificial intelligence chips to itself, offering its Cloud TPUs for users wanting smarter processing in the cloud. Dubbed machine learning accelerators, the Cloud TPUs are custom hardware chipsets of Google's own creation, used for everything from recognizing the same people across a host of different photos, though to making safe driving inferences from autonomous car data.

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Well, this is interesting: it may be the case that Google wants to break into the games industry. Google, of course, already owns a massive gaming platform with Android, but it seems like the company might be looking to expand beyond that. If it does, it may be through a new service that's currently codenamed "Yeti."

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Samsung is changing its Samsung Cloud service's backup policy, the company has announced in an email sent to users, a change that will affect app backups. According to the email, Samsung Cloud will stop supporting third-party app data backups soon, at which point Samsung will purge the data it has already backed up from these apps. Users only have a couple weeks to arrange an alternative.

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