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If there's one thing you can almost guarantee gets Apple execs frustrated, it's seeing Samsung's name high on the list of suppliers for iPhone components. Now, according to new reports, the Cupertino company is looking to change that in a significant way. While the iPhone 8 may be dependent on Samsung Display for the OLED screen it's expected to debut in Apple's smartphone range, the groundwork is in place to wean future iPhones off their Samsung dependence.

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Apple's ambitious plans to embrace OLED screen technology may not completely upend the new iPhone line-up in 2017, but it'll be all-change in 2018. The Cupertino firm plans to launch just one new iPhone using an OLED panel this year, sources say, but that will triple to three OLED iPhones in 2018. The whispers underscore long-standing rumors in the phone industry that Apple is hoping to move away from LCD in its handsets.

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Apple is moving to lock down supplies of one of the most important components for its next-generation iPhone, reportedly pumping cash into LG Display in return for parts exclusivity. The Cupertino firm is, so South Korean sources are reporting, weighing a considerable investment into one of LG Display's production lines, which would be earmarked entirely for Apple's needs. In doing so, Apple could help further shift its reliance away from Samsung.

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Usually, it only takes a few months for a company to fully launch a new product after publicly announcing it. In LG's case, it took nearly half a year, but the wait may have been very well worth it. At least for those who could afford it. At CES last January, LG unveiled its new generation of "Signature" 4K OLED TVs and one in particular was obviously its star: the 77-inch LG SIGNATURE OLED TV W that is so thin and even slightly flexible that it looks like it's part of your wallpaper.

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Most of the time, discussion about display technologies will be limited mostly to their consumer applications. Every once in a while, though, a company will create a new display that isn't meant to be sold, but rather was created as a way of pushing display technology forward. LG Display is doing precisely that today, showing off a new massive, flexible OLED display.

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Is Samsung over its foldable display obsession? Well, yes and no. It has more or less mastered that, pending coming out with an actual device that takes advantage of that. In the meantime, however, it has turned its attention to another kind of deformable display. At the Display Week in Los Angeles, it showed off to a limited audience a 9.1-inch "stretchable" OLED display. And now it is sharing a video for the rest of us to gawk at the screen's elastic properties.

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Forget foldable or even rollable displays. Stretchable screens are the future! OK, that might be a bit of a stretch, but this type of display moves us closer to the holy grail of deformable devices. Unsurprisingly, Samsung says it has something like that and it will be giving the world a sneak peek later this week. Of course, it has had flexible and foldable screens for quite a while now. Creating a consumer device out of those, however, is a different story.

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Estimates for shipping numbers for the Galaxy S8 have risen in KGI's books as analyst Ming-Chi Kuo taps into Galaxy Note 8 predictions. This week the analyst suggested that preliminary shipments of the Galaxy S8 have surprised him, coming in far stronger than previously expected. The Galaxy Note 8, said Kuo, will have features that not only differ from those of the Galaxy S8 and S8 Plus significantly, they'll likely match those of the iPhone 8 (and/or OLED iPhone) in several key areas.

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Apple has ordered 70 million OLED panels from Samsung, according to a new report, indicating big expectations on Apple's part for the upcoming iPhone 8. This isn't the first time we've heard sources claim Apple is nabbing loads of OLED panels from Samsung, but it is the latest, and it comes with a bit more information. The iPhone 8 is claimed to be the first Apple smartphone with a curved display, something competitor Samsung has already embraced with multiple Galaxy handsets.

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If you believe the rumors we've heard so far, then the next iPhone will come equipped with OLED display. This has been one of the more prevalent rumors since the mill started churning, and today we're getting new details that seem to solidify it. According to this new report, Samsung Display has started producing OLED panels for the next iPhone, complete with 3D Touch functionality.

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Sony showed up to CES 2017 with a collection of new BRAVIA 4K OLED TVs in tow, but as is usually the case with these trade show reveals, Sony wasn't quite ready to talk release dates or pricing at the time. Today Sony is delivering that information at last, but with these TVs offering 4K OLED panels, don't expect them to be inexpensive.

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Get ready for another report about the iPhone 8, because The Wall Street Journal has published a doozy today. According to the paper, the next iPhone will sport a curved OLED display, though we've heard some kind of variant of that claim frequently over the past few months. What's really surprising about the WSJ's report is the claim that Apple will ditch Lightning with the iPhone 8 in favor of USB-C.

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