According to the analytical firm Strategy Analytics, there will be more than 123 million smartphones sold across the USA this year, 4 percent of these running Microsoft’s mobile operating system. Windows Phone 7 (soon to be 8) is being shown as gaining just one percent market share over their 2011 market share in 2011, running now here in 2012 on 5 million smartphones in the USA. Last year the same firm showed Windows Phone to be running on 3.5 million phones in the USA, this a relatively big bump for the still fledgeling smartphone OS.
With Microsoft’s strategy shifting to Windows Phone 8 tying in with Windows 8 and Windows RT later this year for tablets, we expect these numbers to continue to grow. Windows Phone may be tiny compared to Google’s Android and Apple’s iOS for the iPhone and iPad, but manufacturers do still appear dedicated to Microsoft’s vision. As Strategy Analytics senior analyst Scott Bicheno said today in a statement:
“Nokia, HTC and Samsung have some of the biggest Microsoft smartphone portfolios at present and they will be three main hardware vendors driving growth this year.” – Bicheno
The overall number of smartphone sold in the USA is up this year 21 percent according to this same study, last year’s numbers equalling out to be just over 101 million in all. Stay tuned as Windows Phone gains speed here in 2012 and, according to IDC, through 2015 as well – big things coming up!