huawei

This week the folks at Huawei had a bit of a release-level leak with the Huawei Mate 20 Pro. This smartphone is unique in several ways, including in its back-facing camera array. Instead of having cameras all in a line or just side-by-side, this smartphone's cameras are in a square configuration. The array contains three cameras and a dual-LED flash, ready to roll on the next generation of smartphones with LEICA photography finesse.

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Last night a crew of Huawei PR handed out packages at an Apple Store to consumers waiting to buy the new iPhone Xs. These packages contained an accessory, for free, from Huawei. The trolling in this situation didn't really end up being at the expense of the consumers so much as it was direct in the face of Apple and their new smartphone collection.

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Huawei has been setting up the stage for its Huawei Mate 20 announcement next month by taking shots at Samsung and Apple. But if this latest leak about one of its accessories is true, then the other camps may have more than enough ammo to return the mockery in kind. Huawei is also announcing a new pair of wireless earbuds that are going to be easily compared with Apple’s AirPods. But more than that, it will have one special feature that might cause a chuckle or two.

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Huawei has been making fun of Samsung and Apple after their respective smartphone announcements and, in little less than a month, we’ll find out if it won’t deserve such mockery as well. Granted, almost everything about the Huawei Mate 20 and Mate 20 Pro have more or less been confirmed leaked or, in the case of the Kirin 980 processor, officially announced. But if you’re still waiting for more, then here are two that show off the smartphone’s very curved and very reflective edges.

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The Honor Play is a surprisingly low-cost smartphone made with gaming in mind. It features a 6.3-inch display with a notch and a relatively small chin, and it runs a unique sort of Android (with Honor's EMUI on top). The Honor Play is aimed at the newest wave of mobile gamers, bringing a bit of external aesthetic flavor to the mix as it packs in a decent bit of power under the hood.

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Huawei is perhaps best known first for its smartphones and second for its networking hardware. However, it has also dipped its fingers into the PC market with the likes of the MateBook series. That said, it might not actually believe that this age-old form of personal computers or PCs are going to be around forever. Unsurprisingly, it believes that the future is in the most personal kind of computer you have: your smartphone.

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Apple has just pulled the covers off this year’s iPhones and, unsurprisingly, rivals and haters have lost no time pointing out the holes in Apple’s strategy this year. Surprisingly, Samsung is holding its tongue but the OEM that just dethroned Apple as the world’s second largest smartphone definitely isn’t. Just like what it did after the Galaxy Note 9’s launch, Huawei is trolling Apple with some very short ads meant to advertise the launch of the Huawei Mate 20 next month.

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In the near future, a collection of Huawei smartphones will have a new "Performance Mode" enabled that makes them more powerful. This power comes at a cost, of course, as it's essentially an overclocking for a smartphone - it puts all emphasis on the processing power of which the phone is capable. This is the result of Huawei appearing to "cheat" on benchmark tests with 3D Mark - they've agreed to make their methods more accessible to all!

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Huawei is yet again getting dragged into controversy, this time of its own making. The timing, however, couldn’t have been worse, with the Chinese OEM just a few weeks away from putting its best foot forward before 2018 ends. And it would definitely be a shame if the latest benchmark cheating scandal would take the attention away from the Huawei Mate 20 Pro because, at least from the leaks, it is shaping up to be one of the best smartphones this year and definitely Huawei’s best work yet.

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It really doesn’t come as a surprise that Huawei is now getting penalized for what it has more or less admitted to doing. Necroing a practice long thought dead, Huawei has been caught red-handed cheating benchmarks to boost numbers in favor of its Kirin 970 smartphones. Considering the scandal that practically endangered their business, 3DMark developers Futuremark reacted swiftly and has announced that four of Huawei’s and Honor’s smartphones are now delisted from its benchmark scores.

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Huawei sub-brand Honor definitely seems to be on a roll. In addition to being credited for making up more than half of Huawei’s total number of shipped phones last quarter, it has been pushing out one smartphone after another, from the Honor 10 to the Honor 7X to the Honor Play and upcoming Honor Magic 2 slider. But before that last one even hits the market, Honor is putting out the Honor 8X and Honor 8X Max, the latter pushing the limits of what it means to be a smartphone.

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Huawei has been heavily promoting its high-end flagships, like the Huawei P20 Pro this year and the Huawei Mate 10 Pro before it. But like many Chinese OEMs, these premium phones fall short in one particular aspect: Screen resolution. In an age of QHD, even QHD+, screens, Huawei’s top models still max out at Full HD or Full HD+. For those who believe more is always better, then the Huawei Mate 20 Pro might finally give them what they’ve been wishing for.

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