There have been rumors that Samsung was working on smartphones with screens that fold going back for years now. A new report has surfaced that claims Samsung is working on a two-track strategy for folding devices. The strategy will see Samsung roll out a smartphone with a flat display on each side and then later roll out a smartphone that has a single flexible OLED display.
The expectation is that Samsung would launch the device with flat screens on each side first and teach people how to use a foldable smartphone to start. After that education and the demand has been stoked, Samsung would reportedly launch the device with the with the single foldable OLED screen.
An industry source claims that Samsung is getting two versions of its foldable smartphone ready. A small number of foldable devices will be produced in 2017 and Samsung will see how the market responds. This device is tipped to be similar to the Project Valley device recently unveiled by JDI. The device has a hinge in the middle and flat screens on each side.
Word is that the Galaxy Edge was at least in part a way for Samsung to see how users would respond to data displayed on curved surfaces. If sales are an indication, the public was very much into data on curved edges. A device with screens that fold in is thought to be the first step in folding devices. Eventually a device with screens that fold out, meaning they are on the outside when folded would be the next step.
“After looking at a video of LENOVO’s foldable Smartphone, it seems that it is still too early for LENOVO to start mass-producing its Smartphones as they are not perfected yet from performance aspect,” said a representative for an industry. “Samsung Electronics is still thinking deeply about release date of its foldable Smartphones as its goal is to introduce innovative product with high level of perfection to markets faster than its competitors.”
SOURCE: ET News