Google rumored to be working on Amazon Prime same-day shipping competitor

Multiple companies have been testing out same-day delivery in a select number of markets, with Amazon being one of them. However, it looks like they'll have some competition if recent reports are to be true. It's said that Google will be creating their own same-day delivery service called Google Shopping Express that will ship goods to customers who ordered them the same day.

According to TechCrunch, one source is saying that Google's Express service will be $10 to $15 cheaper than Amazon Prime, which means that it'll be priced around $65 to $70 per year and will offer same-day delivery from brick-and-mortar stores like Walmart and Target, although a complete list of chains wasn't given, nor is finalized.

It's not said when the service would be launching, but sources say that internal testing has begun, so if we were to see this new service come to fruition, it could be fairly soon. In an effort to streamline Google's e-commerce initiative, it's said that the company will be creating a centralized storefront that will combine Google Shopping and Google Wallet services.

Google recently acquired locker storage provider BufferBox back in December, so it's very possible that the Mountain View-based company could be planning to debut a locker delivery service that Amazon is currently testing in several markets, where packages are delivered to lockers in stores, and customers can pick them up at any time, similar to a P.O. Box.

[via TechCrunch]