The battle lines have been drawn and it’s time for AT&T to make the next move in the wireless carrier price war. T-Mobile raised the bar by announcing radical new increments in the flagship Simple Choice Plans. According to their announcement documented here, T-Mobile will now offer subscribers 1GB of high-speed 4G LTE data and tethering and unlimited international texting at no extra charge. To counter this move, AT&T has decided to slash the prices of the single-line and two-line no-contract accounts.
The USA’s second-largest wireless telecom giant is playing it smarter by implementing their changes from this Sunday, where as T-Mobiles new data incentives kick in from March 23rd and the unlimited texting activates in April. We suppose the time advantage will work in favor of AT&T.
The single-line Mobile Share Value plans will now be available from $65, which is a steep $15 drop. This pricing structure includes 2GB of data, unlimited talk and text, unlimited international messaging and 50GB of cloud storage.
If you own a two-line account, then the same services will start at $90. To tempt in new customers under postpaid services, AT&T is offering a $100 bill credit for new activations. Perks in this service encompass tablets, mobile hotspots, smartphones and feature phones.