Samsung announced today a new batch of smartphones that are set to get an official unveiling at the upcoming IFA 2011. The major consumers electronics show in Europe will take place in Berlin, Germany from September 2 to 7. Along with these new handsets, Samsung has also introduced a new naming scheme to bring some order to its large variety of offerings.
The top-tier series is still the Galaxy S, but it is now followed by the Galaxy R, Galaxy W, Galaxy M, Galaxy Y, and Galaxy Y Pro, all of which will come running Android 2.3 Gingerbread. This structure simplifies Samsung’s lineup by organizing its handsets into 5 categories that are identified by a single alphabetical letter. This letter is then followed by another identifier to specify any unique functionality.
The Galaxy S stands for Super Smart and will only be used for Samsung’s flagship devices. The Galaxy R stands for Royal or Refined, which will also be a premium lineup. The Galaxy W stands for Wonder and features high quality models seeking a balance between style and performance. The Galaxy M stands for Magical and is mid-tier category, for which it appears that Samsung will be introducing devices with almost a BlackBerry form factor for the Galaxy M Pro lineup. And lastly, the Galaxy Y stands for Young and is allocated for entry models.
The additional identifiers following the single category letters include “Pro” for devices with QWERTY keyboards, “Plus” for devices that are an upgrade to an existing model, and “LTE” obviously for those supporting the Long-Term Evolution 4G standard.
To be unveiled at IFA 2011 will be the Galaxy W, Galaxy M Pro, Galaxy Y, and Galaxy Y Pro. There aren’t a lot of details on these new handsets except that the Galaxy W will have a 1.4GHz processor, HSDPA 13.3 Mbps connectivity, and a 3.7-inch touch screen.
[via Android Community]