Samsung has announced that it has passed the 2m downloads milestone for its Smart TV App Store, proving that you don’t need to be Apple or have Google TV onboard to be successful in home entertainment software. The news comes 53 days after Samsung confirmed it had seen 1m downloads, a figure that took 268 days to reach.
Currently there are around 380 apps available for Samsung’s homegrown range of Smart TVs, out of which 259 are free and the remainder paid. Among the line-up are Netflix, Lovefilm, Twitter and other streaming media apps, though developers also offer games and news updates.
Samsung is predicting 12m sales of own-brand Smart TV sets in 2011, and similarly healthy adoption of the companion app store. No word on the possibility of Google TV Samsung hardware, as was rumored prior to CES 2011 earlier this month.