When it came to home entertainment, a DVR was the thing to have. A DVR means being able to record shows while you’re away from home, being able to catch up on shows later on while you watch something else now, and being able to watch episodes even if the cable goes out. As with all things, though, times are changing and DVRs are no longer the hottest thing out there (for home entertainment, that is) — it’s Netflix.
When it comes to watching whatever you want on-demand, there’s a certain appeal to both DVRs and Netflix. DVRs can record whatever is airing on cable later, so there’s no concerns about it not being available. Netflix, though, easily provides content over the Internet, with the only catch being whether the content you want is currently in the library.
According to a new study, it seems Netflix’s content library is now substantial enough to sway the masses even further from traditional television and the tech (read: DVRs) that accompany it. The Leichtman Research Group has announced that as of its most recent survey, 54-percent of adults in the U.S. have Netflix while “only” 53-percent have a DVR.
While that’s not a huge difference, it is a new milestone in the home entertainment industry, one highlighting the continuing shift in how consumers watch television. In comparison, only 28-percent had Netflix and 44-percent had DVRs in 2011.
Other interesting things to note is that 64-percent of households in the U.S. have some kind of SVOD subscription like Hulu or Netflix, 65-percent of people with traditional television also use VOD from their provider, and 58-percent of cable subscribers have watched VOD content in the last month.
SOURCE: Leichtman Research Group