Honda market's its car with Gwen Stefani

This is nothing new. Ford has once asked Kylie Minogue to endorse its car with Ford. However, Gwen Stefani created a new fashion culture with her Harajuku style L.A.M.B. label, which combines elements of goth, lace and Japanese-ness. To target young buyers, Honda's product planners are studying how did Gwen successfully injected Japanese culture in her products and made them so popular among young American buyers, who seems to like anything Japanese. I'm sure Honda would come out with some new "Harajuku" styled cars soon.