This morning the official Disney+ Twitter account suggested that Star Wars fans could celebrate the next big holiday with the biggest brand in the galaxy. “Celebrate the Saga,” they said, “Reply with your favorite #StarWars memory and you may see it somewhere special on #MayThe4th.” The followed up to this message with a bit of lawyer language.
UPDATE: The official Disney+ Twitter account followed up to the original “legal language” Tweet with a clarification of sorts. They suggested that “The above legal language applies ONLY to replies to this tweet using #MayThe4th and mentioning @DisneyPlus. These replies may appear in something special on May the 4th!”
It could be something neat – there might be a video posted to an official Star Wars YouTube page. They might make something that’ll appear on Disney+, in the form of a video on the streaming service. They might print up a bunch of screenshots of your Tweet and drop them from an airplane over the Atlantic Ocean – really, they’ve opened up the door for a whole lot of anything.
What do you think? Does Disney have a legal leg to stand on?