Bing integrates additional Facebook content into Search

Brittany A. Roston - Jan 17, 2013
Bing integrates additional Facebook content into Search

Bing has announced that starting today, more Facebook content will be provided in Search than any other time. With the update, search results will now include Facebook content from friends that is relevant to the search term. This comes shortly after the announcement that Facebook is using Bing for indexing with its Graph Search.

According to Microsoft, Bing users will now see five times more Facebook content on the search engine than before. Content from the social network includes status updates, pictures, links, and comments that pertain to the search term used. For example, one searching for “Tokyo” will see Facebook content from friends relevant to the city.

In order for the Facebook content to appear on Bing search results, users with a Facebook account must authorize the Bing app. After performing a search on Bing, click “Connect with Facebook” on the right side of the screen. Users will bet taken to Facebook with a permissions request from Bing. After accepting it, the content will appear alongside search.

Says Microsoft, “Bing is the only search engine where you can find relevant search results along with the people who can help you make a decision – so you can spend more time doing and less time searching.” In addition to Facebook content, Bing also displays content from users on other social networks, including Foursquare and Twitter.

[via Multivu]

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