Battlefield 3 To Be EA Games’ Biggest Launch

Rue Liu - May 6, 2011, 12:47 pm CDT
Battlefield 3 To Be EA Games’ Biggest Launch

EA Games is really banking on their much anticipated war shooter, Battlefield 3, to make a dent on competitor Call of Duty’s following. The game is slated to demo at E3 2011 in June and be released this coming fall. Continue after the cut for a 12-minute game play preview.

The story of the game is set in 2014 with a conflict starting in Sarajevo and then to the borders of Iraq and beyond. Missions in the game can be played out either in single player mode or in multiplayer mode up to 64 players on PCs, and up to 24 players on consoles.

Battlefield 3 is built on EA’s brand-new game engine called Frostbite 2 developed by their in-house DICE team, bringing incredible realism to the graphics and game play.

“We know we had a big competitor, but head-to-head with Call of Duty in Q3, we have the superior game engine, superior development studio and a flat out superior game,” says EA president Frank Gibeau. “Come and see for yourself. We’ll be showing brand new code and features at E3, I encourage everyone to make time for Battlefield 3.”

Gibeau also revealed during an investment phone call that Battlefield 3 will be getting the biggest launch for any franchise in EA’s history. Although no figures on their campaign budget have been revealed, they have said that they’re dedicating an “enormous commitment of resources” to promote this game.

Which game series are you more a fan of? Call of Duty or Battlefield?

More Battlefield 3 Videos

[via IGN, via GamerFeed]

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