Social traffic app Waze reaches 20 million users

Waze has passed the 20 million user mark. If you haven't heard of Waze, and you drive any sort of vehicle at all, then you should get on board. It's a unique 'social GPS' platform that allows drivers to share data about things like traffic congestion, speed traps, accidents, gas prices, and all sorts of other handy features.

You simply don't get this information with your now-outdated Garmin box or even your standard smartphone maps app. It's available for free on both Android and the iPhone, but for it to be as effective as possible, the company thinks the next step is to offer the service directly into in-car systems, and it has apparently secured deals with undisclosed automakers.

"This is clearly the wave of the future. Connected cars allow us to share information seamlessly between the application and the senors of the car. Imagine being offered a route to the cheapest fuel based on your current fuel levels, or given cautions when windshield wipers are in use or even taking pictures of incidents right from your vehicle's cameras," said Waze VP Di-Ann Eisnor in a statement last month. The first Waze-connected cars will be available later this year.

[via VentureBeat]