Well its not really in a box, its in a shipping container. Furthermore, its not all that new, I read about it way back when they hired the first couple of engineers specifically for this project.
It was rumored at the time that Google was buying up all the “Dark Fiber” out there and that they might be working towards creating their own Internet. That might still happen, but I doubt it, anyways, they finally patented the damn thing.
Really all it is is a bunch of racks with rack-mounted storage and server equipment and the only really special thing would be the cooling. Keeping things cool would obviously be the hardest part, but clearly they have figured it out or there wouldn’t be a patent.