The 60s was an iconic era in the automotive realm in the United States, with some incredibly popular cars getting their start then Vehicles like the Ford Mustang, Chevrolet Camaro, Chevrolet Corvette, and Dodge Charger, to name a few. Sometimes it takes one vehicle to change the industry and spawn many similar products from the other automakers. Case in point is Ford and its Mustang, which kicked off the pony car era eliciting responses with other iconic vehicles.
Another of the iconic Ford vehicles in the era that sold extremely well was the Thunderbird. The Thunderbird routinely outsold the Chevrolet Corvette. Early in its production, the Thunderbird was a two-seat sports car very similar to the Corvette. It grew in later generations, becoming a 2+2, offering a back seat to carry more passengers. The vehicle in the image above looks like the iconic 60s split-window Corvettes that are so valuable today, but there’s a key difference.
The difference is readily apparent when you look at the side view image in the Instagram post below, where General Motors Design shared photos of a one-off design buck. A design buck is essentially the shell of the vehicle used by automotive designers of the day to get the vehicle’s design just right. This particular example was never powered and never cruised the streets.
The car was a response to the Thunderbird, adding backseats to the Corvette in 1962. Sadly, the 2+2 Corvette was never built, and reports indicate the design buck was later crushed. Another interesting tidbit is that GM reportedly brought in a Ferrari to help with the styling and proportions of the car.
As for what finally became of the project, a GM executive named Bunkie Knudsen, who was part of the styling team but wasn’t a fan of the project, reportedly worked to get the project scrapped. He believed it would taint the Corvette brand and wouldn’t sell in large enough numbers to justify building it. The only Corvettes ever sold by GM have all been two-seat sports cars.