Barnes & Noble has been making its Nook line of eReaders for a while now. Yesterday Barnes & Noble announced it was cutting prices on two of its most popular Nook products. Both the Nook Tablet and the Nook Color have had prices reduced to their lowest point since the launch of the devices. The new prices are good at all 700 nationwide stores and online.
The Nook Tablet is now available for $179 with the Nook Color going for $149. The Nook Tablet with 8 GB of storage is available for $179 with the 16 GB version going for $199. The Tablet offers access to more than 2.5 million digital book titles in addition to popular movies, TV shows, music, and more. The tablet has a seven-inch screen designed for reading books, magazines, and other content.
When the Nook Tablet launched back in February, the 8 GB version was $199. A $20 price cut could push consumers to buy the Nook Tablet rather than competing products such as the Kindle Fire and other cheap, under $200 Android tablets on the market today. Barnes & Noble last cut the price of the Nook Color in February when it moved to $169.
Other than price cuts, the hardware inside the Nook Tablet and Nook Color remain the same. The 8 GB version of the tablet has 512 MB RAM. Rumors continue to circulate that Apple is working on a smaller version of the iPad dubbed iPad mini. The launch of a cheaper and smaller iPad could have a significant impact on the budget tablet market, forcing prices even lower.