Bambook Sunflower eReader launches with Mirasol

Qualcomm has launched a new eReader device today in partnership with Chinese media company Shanda. The device is called the Bambook Sunflower and features a 5.7-inch Mirasol screen with overall hardware similar to the Kyobo Mirasol eReader.

The Bambook Sunflower is built with Qualcomm all the way down to its 1GHz SnapDragon processor and runs a custom reading app on top of Android 2.3. It may likely support more than ebooks with its Mirasol color e-paper screen since Shanda publishes games, music, TV, and video content as well.

It's not known yet which formats the Bambook Sunflower will support, be it Epub or PDF. And, we don't know whether it will be locked down. However, what we do know is that it's priced absurdly at 2999 yuan or about $475 USD, nearly the price of an iPad. It's expected to ship in February with pre-orders starting now.

[via The Digital Reader]