LG G Flex set to conquer Europe next month

In a bid to further convince smartphone users worldwide, LG will soon be introducing the LG G Flex to a few European markets in February. It remains to be seen whether this rather eccentric curved smartphone will make any dent in that market at all.

As a smartphone, the LG G Flex actually has much to be proud of, except probably its 6-inch screen that has a 1280x720 pixel resolution only. The rest of the hardware is quite topnotch, including a 2.3 GHz quad-core Snapdragon 800, 2 GB of RAM, 32 GB of data storage, 13 megapixel rear camera, and a 3500 mAh battery, which, by the way, is also curved.

Of course, the G Flex's claim to fame is its curved shape, which is touted to follow the curved contour of the face, and probably the buttocks as well. LG naturally markets this curved display as more than a fancy gimmick with several benefits, including a more cinematic viewing experience akin to a cinema's curved screen. Beyond that shape, the G Flex also boasts of a self-healing back cover that can slowly make scratches disappear. You can read our review of the device here to see what the G Flex really has to offer.

Despite LG's marketing, the G Flex is actually available in only a few markets, namely Korea, Hong Kong and Singapore. At CES 2014, the Korean manufacturer announced that its curved smartphone will be making its way to the US via three major carriers, including AT&T and T-Mobile, sometime around this first quarter. AT&T has actually started accepting pre-orders today for $299 with a two-year contract. General availability in the US is expected to take place at the end of the month.

Markets in the UK, Germany, France, Italy, Sweden, and Australia, and others will also be seeing the LG G Flex starting next month. However, LG or partner carriers have yet to release details on when exactly the smartphone will become available and what price tag will be attached.

SOURCE: LG