Motorola KORE is fitness gadget not tablet tips trademark

Aug 11, 2011
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Motorola KORE is fitness gadget not tablet tips trademark

Looks like we may have to wait a little longer for details on Motorola's new tablet plans; the KORE domain registrations earlier this week apparently refer to a new fitness device, according to a trademark registration that has just gone public. The Motorola KORE is, according to the trademark description Fusible spotted, an "electronic non medical portable physical activity monitor and fitness device" that could be used, in a similar way to Nike+, to track your exercise regime and give feedback on it. The gadget could, in fact, be the iPod nano lookalike sports watch leaked late last month.

That gizmo - described as an "all-in-one fitness and music personal fitness device" - coupled GPS tracking, fitness monitoring and media playback in a compact form-factor, which could be snapped onto a wristband. At the time it was suggested that it could launch as the "MotoActive" though so far there's no sign of a trademark for that name.

"ELECTRONIC NON MEDICAL PORTABLE PHYSICAL ACTIVITY MONITOR AND FITNESS DEVICE FOR MEASURING MOVEMENTS, INDIVIDUAL’S ENERGY EXPENDITURE AND PHYSICAL ACTIVITY LEVEL AND ACCESSORIES THEREFORE, NAMELY, HEADPHONES; SOFTWARE FOR DEVELOPING AND MONITORING PERSONAL ACTIVITY AND EXERCISE PLANS, TRAINING PLANS, TRAINING GOALS AND GIVING FEEDBACK ON THE ACHIEVED RESULTS" Motorola trademark description

The KORE is accompanied by another Motorola trademark registration (along with domain registrations) for ENERGIA, which has a similar health-focused description. It's unclear how the two fit together, whether they are different hardware options or inter-compatible components of the same system.


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