EA's SimCity launched with disastrous results. EA wanted to prevent piracy of the game, so they added the Always-On DRM feature that would require players to login to its online servers in order to play their game. While the Always-On DRM feature is good for protecting against piracy, it resulted in an unmitigated login disaster for SimCity. Many gamers were unable to login, downloads were severely slow, people weren't able to unlock their games, and many were unable to enjoy a game they've anticipated for so long.
Lucy Bradshaw, the General Manager of the EA Maxis Label, released an update to players about the stability issues with the game. So what was the issue? There were a lot more people logging in and playing the game than they had expected. She stated, "A lot more people logged on than we expected. More people played and played in ways we never saw in beta." In order to remedy this problem, EA is increasing their server capacities. So far they have increased their servers' capacity by 120% in the past 48 hours.
In order to ease the outrage from the SimCity community, Bradshaw has informed all SimCity gamers (who have activated their game) that on March 18th, they will receive an e-mail that will allow them to redeem a free game from the EA store. She didn't release any more details about the "free game", but we're hoping it's not just some $5 piece of junk that no one would want in the first place.
EA will be working to improve SimCity's stability all throughout the weekend. This game had similar (albeit worse) launch issues like Diablo 3, a game that also requires you to login to an online server to play. Diablo 3 was down for hours while Blizzard was working on its servers. Hopefully EA's free game will be able to win back the hearts of all of the gamers it angered. Now it just has to work on those 1700 1-Star Amazon reviews.
[via EA Games]