ZTE Axon 7 launching at Chinese event May 26

ZTE is set to launch a new flagship smartphone in China this month. The launch event will be held on May 26. The name many expected the device to go by was the ZTE Axon 2, which would follow the company's traditional naming convention. According to the invites that have gone out to Chinese media, the flagship device launched at the show will be called the Axon 7.

That means the company is leaping forward significantly in its naming convention with no real reason why. Perhaps once the device gets official at the May 26 vent the name will make more sense, or maybe the company simply wants its new device to seem more removed from the old device even if in name alone. Rumors about the new smartphone suggest a 2K resolution screen from Sharp.

Some scuttlebutt suggests that perhaps the Axon 7 name is a way that ZTE wants to compete against the coming iPhone 7. The invite also touts the audio prowess of the new smartphone with something that translates from Chinese stating "Listening to the heart of power." The TENAA images at the top of the story show that the device has dual front facing speakers and Hi-Fi audio support is expected.

When the device went through TENAA, we also learned that it would use a Snapdragon 820 chipset with 4GB of RAM. Internal storage will be 64GB and there will be a memory card slot for storage expansion. The rear camera will have 20MP resolution with the front offering 8MP resolution. The screen will be a 5.5-inch 2K unit as mentioned before and the OS is Android 6.0.1. More details are expected to surface as we get closer to launch.

SOURCE: Gizmochina