LG Rolex mobile phone concept

James Allan Brady - Oct 11, 2007
LG Rolex mobile phone concept

First LG partnered with Prada, now they are apparently doing deals with Rolex. For those of you that recognize the name but can’t put a face to it, look to your wrist if your are upper management and your boss ever gifted you a watch.

Yes that’s right, now LG is working with the watchmaker to make a new phone. They recently showed it off, but photos were prohibited, so all you get is a Rolex logo for now. But, there is apparently a centerpiece on the phone which is a real Rolex watch face embedded in the casing and surrounded by luxury leather on the outside.

No word on price or availability. But if I had to guess, Rolex just consenting to putting their name on the device means it’ll probably sell for at least a grand, adding the luxury leather and the actual Rolex watch face, I’d put it at a higher price than the Prada phone.

LG Rolex concept phone [via newlaunches]

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