Toys

This auto-transforming Optimus Prime robot is very cool and very expensive

This auto-transforming Optimus Prime robot is very cool and very expensive

Today Hasbro and Robosen Robotics announced that they've teamed up to create a new consumer robot based on one of the chief characters from the Transformers franchise: Optimus Prime. This new robot can not only transform between its truck and robot mode on its own, but it can also respond to voice commands and remote touchscreen controls. However, that feature set prices it well into the enthusiast range, so you can definitely expect to pay a pretty penny if you want to own one of these robots.

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New Adidas Ultraboost DNA shoes add LEGO flair to your run

New Adidas Ultraboost DNA shoes add LEGO flair to your run

LEGO and Adidas today announced that they're teaming to release a new pair of running shoes. While that sentence might make some immediately think of running shoes made out of LEGO, the product the two companies have actually settled on seems a lot more comfortable, as they've taken the Adidas Ultraboost shoes and given them something of a LEGO flair.

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Funko reveals NFT plans but not everyone is happy

Funko reveals NFT plans but not everyone is happy

Funko, makers of ridiculously popular pop culture toys, is wading into the NFT market, with plans to launch its first non-fungible tokens in June. Though NFTs have been controversial, not least for their focus on digital ownership rather than physical collecting, Funko argues that its strategy will combine both more affordable tokens with the vinyl toys it's known for.

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Epic and Hasbro team to launch Fortnite ‘The Foundation’ figurine

Epic and Hasbro team to launch Fortnite ‘The Foundation’ figurine

Epic Games has partnered with Hasbro to launch a new Fortnite figurine based on an iconic character from the Zero Point Crisis storyline: The Foundation. The figurine measures 6-inches in height and can be posed using any of its 20 points of articulation. As you'd expect, the company is also limiting the number of units that can be ordered by a single customer.

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LEGO NASA Space Shuttle Discovery, Hubble get checked by Dr. Kathy Sullivan

LEGO NASA Space Shuttle Discovery, Hubble get checked by Dr. Kathy Sullivan

Former astronaut and history-maker Dr. Kathy Sullivan joined NASA for an inspection of the next major LEGO set. This is the LEGO NASA Space Shuttle Discovery, complete with built-in and deployable Hubble Space Telescope. As part of the NASA STS-31 mission, Dr. Sullivan played an essential part in the planning of Hubble and deployment of the space telescope with Discovery. Now she's here to make sure the LEGO set is on-point.

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Hasbro’s Galactic Snackin’ Grogu toy can be fed with a spoon

Hasbro’s Galactic Snackin’ Grogu toy can be fed with a spoon

Habro has introduced a fun new toy for young Mandalorian fans: the snack-eating Galactic Snackin' Grogu. This 'baby Yoda' toy is as adorable as it is hungry, and it'll be available to purchase starting in October. Among other things, kids can 'feed' Grogu using a little plastic spoon.

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Hot Wheels Red Line Club vehicles no longer limited to members

Hot Wheels Red Line Club vehicles no longer limited to members

In the year 2021, the Hot Wheels Collectors Club will expand with a digital option for memberships. With said membership, Hot Wheels will release the 2021 Red Line Club '70 Boss 302 Mustang. This year's Hot Wheels Red Line Club die-cast car will be the first to be offered without the membership limit, allowing "a more inclusive opportunity for fans 18+ to join the collector community and have access to the highest-quality cars."

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2021 LEGO Star Wars sets couldn’t be cuter

2021 LEGO Star Wars sets couldn’t be cuter

A wave of LEGO Star Wars sets were revealed today for release in the year 2021, and they're super cute. The sets revealed over the new year, set for later this year in 2021 were were fine - they were great. They were Star Wars, they were LEGO, they really couldn't lose. But the three sets revealed this week - they're just over-the-top cute and fun.

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Transformers BotBots one of many Hasbro toy shows headed to Netflix and beyond

Transformers BotBots one of many Hasbro toy shows headed to Netflix and beyond

Habro has a surprisingly robust collection of brands in its crew right now, including Transformers, which is about to blow up. Not that Transformers wasn't always a brand to be reckoned with, but with the year 2021 and beyond, Hasbro's bringing heat. We're talking another feature film, an animated full-length feature film, a third chapter for Transformers: War for Cybertron, and a Nickelodeon Tranformers series. AND they're making a series for Netflix based specifically on their cutest property: Transformers: BotBots!

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Hot Wheels Unleashed drops die-cast cars and orange tracks on consoles and PC this year

Hot Wheels Unleashed drops die-cast cars and orange tracks on consoles and PC this year

Today Mattel and Milestone announced a new Hot Wheels game dubbed Hot Wheels Unleashed. As the name suggests, this arcade racer will give players the reins to a number of the die-cast cars Mattel has released through the years, even giving them the chance to build their own courses using Hot Wheels' bendy orange tracks that seemed to be everywhere in the '90s.

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NERF HYPER delivers new, faster, easier-to-load blasters

NERF HYPER delivers new, faster, easier-to-load blasters

This afternoon NERF revealed NERF HYPER, a new set of blasters that reload easier and blast more intensely than ever before. The NERF HYPER line works with three blasters right out the gate. With these blasters, you'll find reload canisters that allow the user to keep the blasting action going with immense simplicity.

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ELEGOO Mars Pro Review – A tiny 3D printing titan

ELEGOO Mars Pro Review – A tiny 3D printing titan

This printer is tiny, but mighty. The printer works with the sort of printing technique that's both messier and far, far more accurate than the most basic sorts of 3D printers on the block. The Mars Pro is a MSLA 3D printer with UV photocuring resin, courtesy of a matrix UV LED array.

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