TIDAL

Tidal did NOT just jack up their price

Tidal did NOT just jack up their price

Earlier today it appeared that the iOS version of Tidal's music streaming app had pushed a price increase on users. In fact, this price increase isn't new. Also in fact - it isn't universal. It's only through Apple's mobile products. With iTunes, according to Tidal, "Apple's policy is to charge TIDAL subscribers a 30% fee on your monthly subscription, for the life of your subscription, if you activate your subscription through the TIDAL app on your iPhone that you have just downloaded."

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Tidal’s secret weapon: Live Concerts

Tidal’s secret weapon: Live Concerts

This month Tidal is really, truly underway. In addition to bringing Hi-fi music to the masses, this artist-owned multimedia service is aiming to amp up their value proposition by bringing live concerts to their service. We've already seen a live Jack White concert - just this Sunday - now we've got a full-length Jay-Z concert at hand, complete with a rather unique bit of content therein. This might be just what the doctor ordered when it comes to doing battle with streaming opponents Google Music and Spotify.

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Tidal has a new CEO, company ‘refocussing’

Tidal has a new CEO, company ‘refocussing’

Tidal, Jay Z’s streaming music company that promises something different while copying Spotify’s layout, is without a CEO. In a letter to investors, Tidal mentioned now-former CEO Andy Chen had left, replaced by his predecessor Peter Tonstad. Citing Tonstad’s “clear vision” for what Tidal is trying to sell do, the company also says he’s “streamlining resources”. That dovetails with another report that up to 25 employees are now gone from Tidal, including Chen. Apparently, Jay Z is also calling everyone to let them know.

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Tidal slammed as a ‘plutocracy’ by Mumford & Sons

Tidal slammed as a ‘plutocracy’ by Mumford & Sons

Tidal might be meant for artists, but not everyone likes what’s going on. With Tidal, exclusivity is traded for equity. If an artist promises to bring something unique to Tidal, they’ll get a 3% stake. It doesn’t scale, though — there are only so many 3% promissory notes one can give away. Perhaps that’s what’s leading to today’s fun news that at least one band, Mumford & Sons, isn’t buying what Jay-Z and friends are selling. In fact, they’re not interested in Tidal one bit.

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Madonna to debut new video on Meerkat, not TIDAL

Madonna to debut new video on Meerkat, not TIDAL

In just under two hours, Madonna will release a new video. That might not be too exciting, but she’s releasing it via Meerkat, the livestreaming service that makes its home on Twitter. It’s not known why Madonna chose Meerkat over another service (likely an agreement reached ahead of Periscope’s arrival onto the scene), but it’s not new for Madonna; she previously debuted a video on Snapchat. What is new is her choice to bypass TIDAL, a service she has agreed to provide exclusive content for.

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Apple tipped to be poaching Tidal talent for new streaming service

Apple tipped to be poaching Tidal talent for new streaming service

Streaming is getting serious, and finally beneficial for artists. With Tidal, Jay-Z created a service that gave much of the power back to artists. The catch was exclusivity on the platform, at least for a while, but the real goal is to change the tide of streaming. If a report on what Beats paid artists is accurate, or Taylor Swift’s battle with Spotify is an indicator, Jay-Z is hitting the right notes with Tidal. Apple, believed to be readying a new streaming service, is now said to be toying with Tidal, and trying to poach artists away from the service.

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Tidal music and video streaming is now available on Sonos

Tidal music and video streaming is now available on Sonos

Sonos is pairing up with Tidal, the newest music streaming service from Jay-Z, which aims to rival Spotify. We're still in the wake of Tidal's launch, so there is no telling whether the service will live up to the hype machine that Jay-Z and his merry music men have created. Sonos wireless HiFi system lets you control your music collection and streaming services from practically any smart device. Sonos aims to provide you with all-in-one access to an almost unlimited music library. Now that Tidal is available through Sonos, you can OD on music through its "curated editorial" collections.

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TIDAL might be all hype

TIDAL might be all hype

This morning Jay-Z announced that he wasn't the only new co-owner of the streaming music service TIDAL. Alongside him were Beyonce, Kanye West, Jack White, Daft Punk, Jason Aldean, Nicki Minaj, The Arcade Fire (Win and Regine), Madonna, Rihanna, Usher, J. Cole, Deadmau5, and Alicia Keys. Included in the streaming music service's New content today are exclusive playlists from Aldean, Deadmau5, Jay-Z, Beyonce, Coldplay, and more. With Jay-Z's stock purchase and this move right here, TIDAL becomes an "artist majority owned company."

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