Tidal might be meant for artists, but not everyone likes what’s going on. With Tidal, exclusivity is traded for equity. If an artist promises to bring something unique to Tidal, they’ll get a 3% stake. It doesn’t scale, though — there are only so many 3% promissory notes one can give away. Perhaps that’s what’s leading to today’s fun news that at least one band, Mumford & Sons, isn’t buying what Jay-Z and friends are selling. In fact, they’re not interested in Tidal one bit.