Rolls Royce

The new Rolls-Royce Ghost aims for the impossible

The new Rolls-Royce Ghost aims for the impossible

The 2021 Rolls-Royce Ghost is the automaker's interpretation of "Post Opulent" luxury though, with a V12 engine and a cabin lavish enough to put most other cars to shame, you might not come to the same conclusion yourself. Still, the British company is taking no chances when it comes to getting the new Ghost right: as the successor to what proved to be the most successful model in Rolls-Royce history, it needs to be perfect.

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Rolls-Royce expands brand identity ahead of new Ghost reveal

Rolls-Royce expands brand identity ahead of new Ghost reveal

The all-new Rolls-Royce Ghost is debuting in a few hours, but the luxury automaker announced its new brand identity late last week. Answering the needs and preferences of a younger demographic, Rolls-Royce is transitioning from automaker to ‘House of Luxury’ with a modernized visual language.

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Lunaz offers gorgeous electrified classic Rolls-Royce cars

Lunaz offers gorgeous electrified classic Rolls-Royce cars

There are numerous companies out there taking classic vehicles from various manufacturers and turning them into electric cars. One well-known company is called Lunaz, and it's taking classic Rolls-Royce cars and converting them to electric propulsion. Lunaz is specifically working with Rolls-Royce Phantoms and Silver Clouds.

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2020 Rolls Royce Dawn Silver Bullet: Limited to 50 examples worldwide

2020 Rolls Royce Dawn Silver Bullet: Limited to 50 examples worldwide

Rolls-Royce recently gave us a complete glimpse of its latest 2020 Dawn Silver Bullet. No doubt, it’s a magnificent thing to behold with its 5,000 pounds (2.5 tons) of comfort, decadence, and exclusivity. The Dawn Silver Bullet is limited to only 50 units worldwide. And although based on a regular Dawn, prices are expected to start upwards of the Dawn’s $370,000 base price.

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New Rolls-Royce Ghost will have all-wheel drive and rear-wheel steering

New Rolls-Royce Ghost will have all-wheel drive and rear-wheel steering

The next-gen Rolls-Royce Ghost, we suspect, is going to be a game changer for the British automaker. In a new video, Rolls-Royce has revealed the all-new Ghost will have all-wheel-drive and standard rear-wheel steering – both of which are critical ingredients of a sporty-driving saloon. Does this mean the new Ghost is the sportiest Rolls-Royce yet?

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The Ghost has taught Rolls-Royce a valuable lesson

The Ghost has taught Rolls-Royce a valuable lesson

In late June, Rolls-Royce CEO Torsten Müller-Ötvös wrote an open letter discussing the next-generation Ghost and its ‘post opulence’ design language. And now, the British carmaker released a new video about the new Ghost in anticipation of the car’s arrival this autumn. This is the second video of a four-part animated installment that offers some insight on the newest Ghost.

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New Rolls-Royce Ghost aiming at minimalist ‘post opulence’ design

New Rolls-Royce Ghost aiming at minimalist ‘post opulence’ design

Yup, the second-generation Rolls-Royce Ghost is coming this autumn, but it won’t be arriving with the sort of extravagance you expect from a Rolls-Royce. The Ghost is the English carmaker’s most successful model to date. But according to Rolls-Royce’s team of luxury intelligence specialists, potential Ghost buyers are aiming for minimalism in their next luxury car.

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Rolls-Royce Wraith Kryptos Collection is channeling The Matrix vibe

Rolls-Royce Wraith Kryptos Collection is channeling The Matrix vibe

The Wraith Kryptos Collection is Rolls-Royce’s newest collection car. We’ve all been fascinated by previous Rolls-Royce collection models including the Wraith Eagle VIII and Ghost Zenith Collection, but the Wraith Kryptos is offering something different.

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Rolls-Royce made a 1:8 scale Cullinan SUV that costs more than a real car

Rolls-Royce made a 1:8 scale Cullinan SUV that costs more than a real car

Rolls-Royce has a new model, quite literally in fact, with a shiny scaled-down version of the Cullinan SUV that will cost you as much as a brand new - and full-sized - Toyota Yaris. The latest hand-finessed frippery from the British automakers boutique, the 1:8 scale Cullinan is astonishing in its level of detail - though then again perhaps that's what you'd expect from a hand-made model.

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Rolls-Royce launches Young Designer Competition for aspiring artists

Rolls-Royce launches Young Designer Competition for aspiring artists

British carmaker Rolls-Royce is encouraging young, creative minds to design their very own rendition of a Rolls-Royce motor car. The Young Designer Competition is open to kids and teenagers aged 16 and below, and parents can join the fun as well.

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Rolls-Royce Dawn Silver Bullet Roadster is inspired by the ’20s

Rolls-Royce Dawn Silver Bullet Roadster is inspired by the ’20s

Rolls-Royce has a new roadster that it has unveiled in artwork that obscures some of the design of the car. The vehicle is called the Rolls-Royce Dawn Silver Bullet Roadster, and it's a car that is inspired by the spirit of the roaring twenties. The ride also represents the first Collection Car of the new decade.

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Rolls Royce Whispers aims to immerse clients into the luxury world

Rolls Royce Whispers aims to immerse clients into the luxury world

Rolls-Royce is an automaker that builds some of the most luxurious and expensive cars in the world. Rolls-Royce is talking about a department inside the company called The Private Office that maintains a one-to-one relationship with Rolls clients. The automaker says that it learned through The Private Office that clients wanted more from the automaker and to provide that it has launched an app called Whispers.

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