pickup

Tesla's backup plan should the Cybertruck flop is something a lot more straightforward, CEO Elon Musk has confirmed, again insisting that gut reaction rather than any sort of traditional market research shaped the still-divisive pickup. Unveiled in November 2019 - though not expected to go on sale until late 2021 at the earliest - the Cybertruck certainly isn't styled to suit everybody and nor, Musk has said, is it really intended for every market.

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General Motors already promised us not one but two versions of the GMC Hummer EV, and now it's dropping some heavy-handed hints as to what to expect from the design. While the pickup Hummer EV - which reboots the iconic name with an all-electric drivetrain - was already known about, it was only this month that GM confirmed it would make a Hummer EV SUV version as well.

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Ford is reportedly readying a Bronco pickup, aiming to capitalize on the warm response to the new SUV and slap the old name on a different body-style. Unveiled earlier this month after literally years of speculation, the new Bronco will launch in two-door and four-door SUV form next year, as a 2021 model year vehicle.

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Jeep is adding a new diesel option for its pickup truck, with the 2021 Gladiator EcoDiesel headed to dealerships later this year. One of the most-requested options, Jeep claims, for its long-anticipated truck, the EcoDiesel will use a 3.0-liter turbocharged V6 to offer a significant uptick in torque compared to the gas engine.

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Toyota has given its burly 2021 TRD Pro trucks a handsome new finish, with the Lunar Rock paint option being added to its 4Runner, Tacoma, Sequoia, and Tundra models. Meanwhile, there are new Trail Special Editions of some of its most popular trucks and SUVs headed to dealerships in the fall.

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Nikola Motor has begun taking reservations for its Badger electric pickup, with the option of hydrogen fuel-cell drive helping distinguish the truck from upcoming rivals like the Tesla Cybertruck and Ford F-150 EV. The first consumer model from Nikola, the automaker is better known for its Class 8 electric haulage plans, though there are still a lot of moving parts to figure out before its Badger pickup is anywhere near potential owners' garages.

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The 2021 F-150 may be Ford's 14th generation of the pickup, but it's also the first to offer a full hybrid option. The 2021 F-150 PowerBoost sees the F-Series embrace electrification for the first time, and the advantages are in more than just economy.

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Ford's new 2021 F-150 will have the option to drive itself on highways, albeit with human supervision, as the company expands its Active Drive Assist package. Announced last week as an option for the upcoming Mustang Mach-E electric crossover, Active Drive Assist uses eye- and head-tracking to make sure the person at the wheel is paying attention to the road, even if their hands aren't on the wheel.

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America's favorite truck has its long-anticipated upgrade, with the new 2021 Ford F-150 making its debut today. Now in its fourteenth generation, the new F-150 promises more usable functionality along with a host of new tech features, the option of hands-free assisted driving, and a hybrid engine available for the first time.

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Ford will double down on tech and cabin features in the new 2021 F-150, though the biggest changes to the best-selling pickup look set to be hidden from sight. The automaker plans to reveal the new truck on June 25, though a combination of leaked and early-announced features have already given us a solid idea of what to expect.

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No longer can the automotive industry afford to move at its old, glacial pace, not when the players in the electric truck wars are starting to show their hands. Pickups, vans, and utility vehicles in general have typically lagged behind their passenger vehicle counterparts when it comes to embracing new tech, but with no reasonable person able to write off electrification as a passing fad, it's time for trucks to get charged up.

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Ford's all-electric F-150 will be launched within the next two years, the automaker has confirmed today, part of a big push into EVs that also see it partner with Volkswagen on further electrification. Teased for some time now, the F-150 EV will go beyond the hybrid version of the best-selling pickup truck we're expecting to see revealed soon, and switch to an entirely electric drivetrain.

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