advertising

Nexus 6 tipped in Android 2.0 Google ad spots

Nexus 6 tipped in Android 2.0 Google ad spots

The next generation in Google’s Nexus universe is nearly here as the company releases three lovely videos showing the diversity in the Android ecosphere. Making use of the original Androidify app to create an assortment of Android characters, three videos released by Google this week show off how Android isn’t just singular. They don’t just have one phone for everyone. Sound like they’re aiming for a particular competitor with that bit of chatter?

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NFL quarterback Kaepernick fined $10k after wearing Beats headphones on camera

NFL quarterback Kaepernick fined $10k after wearing Beats headphones on camera

Colin Kaepernick, the quarterback for the San Francisco 49ers, has become the first NFL player to be punished for wearing Beats headphones following last week's policy change by the league banning all non-Bose headphones. Due to an exclusive sponsorship deal with Bose, the NFL prohibits players and coaches from appearing in any competitors' headphones during interviews, both during games and off-season training, as well as for 90 minutes after a game ends.

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Google+ Polls might really be for “their” stream

Google+ Polls might really be for “their” stream

In spite of chatter that Google+ is dead and/or dying, Google hasn’t given up hope on it just yet. The social layer to Google services has a brand new feature today, and one that is clearly meant to entice interaction. After being talked about for some time, polls have made their way to Google+, allowing you to source your followers to help you decide on something, or source info. Like a lot of Google+’s stuff these days, this one has a lot more use for enterprise or marketing than consumers.

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No more Beats: NFL players forbidden to wear the headphones on camera after Bose deal

No more Beats: NFL players forbidden to wear the headphones on camera after Bose deal

The appearance of the Beats By Dre line of headphones on professional athletes is easily one of the top reasons the brand has become so recognizable in the last few years, and becoming the leader the of the so-called "premium headphone" market. While a number of professional athletes have direct sponsorship contracts with the Apple-owned Beats, don't expect to see them of the heads of NFL players any longer, as a new marketing deal with Bose prevents the rival headphones from appearing on camera.

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Facebook thinks they can out-Google Google via Atlas

Facebook thinks they can out-Google Google via Atlas

Do you know what “people-based marketing” is? Facebook’s Atlas ad server is coining the term to make it seem like it’s not tracking you, but it is. By taking your Facebook info and using it to market directly to you, Atlas also thinks it can outperform Google’s cookie-based system.

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Universal to edit ads into classic music videos

Universal to edit ads into classic music videos

Get ready to see your favorite rapper repping products they might never have known about whilst amongst the living. Universal Music Group has announced that they’ll be teaming up with ad-placement group Mirriad and Havas Agency to modify music videos to include advertisements. This in-content generator of revenue is said to bypass "the Skip Generation" - aka those that skip advertisements whenever possible.

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Android and iOS ads go full-screen

Android and iOS ads go full-screen

You might not even notice it happening. The transition might be so smooth, you don’t think about full-screen advertisements on your smartphone until you think back a few years. "Wait," you’ll think to yourself, "did I always have to watch several seconds of video advertisement in this app, or were they added more recently?"

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Facebook’s Atlas: ads tracking you cross-device

Facebook’s Atlas: ads tracking you cross-device

The advertisement business is big. Google has cashed in with AdSense in a major way in the recent past, and Facebook wants a piece of their pie. To grab said action, Facebook is releasing Atlas, a system that aims to "track people instead of cookies" both on the desktop platform and on mobile devices.

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LG breaks world record with billboard as long as two football fields

LG breaks world record with billboard as long as two football fields

Companies go to great lengths to distinguish themselves among the glut of competitors and advertisements, and LG is no exception. Taking the task seriously, the company recently unveiled its new world record-breaking billboard, which stretches two football fields in length and no doubt glows bright as the moon at night.

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McConaughey Lincoln Commercials: just amazing

McConaughey Lincoln Commercials: just amazing

Behold, we’ve reached the mountain top. This is the most amazing piece of film footage you’ll ever see of Matthew McConaughey. These clips are for the 2015 Lincoln MKC, first introduced all the way back in December of 2013. But it’s really all about the bull.

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Firefox Nightly builds get “sponsored” Directory Tiles

Firefox Nightly builds get “sponsored” Directory Tiles

It seems that, short of a massive revolt, there is no stopping Mozilla from pushing out one of its more controversial new features. Directory Tiles, which will place a few sponsored websites on your Firefox New Tab page, has finally landed on Firefox Nightly version 34, signaling the impending arrival of the feature before the year ends.

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Snapchat tipped to be eyeing more vanishing content

Snapchat tipped to be eyeing more vanishing content

Self-destructing messages? Check. Self-destructing photos? Check. Self-destructing videos? Self-destructing news? Self-destructing ads? Check, check, and check! That is, if this rumored Snapchat Discovery truly takes flight to bring the company an additional source of revenue from brands eager to connect with the service's millions of users.

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