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Facebook tests split News Feed in six small countries

Facebook tests split News Feed in six small countries

Facebook is testing a feature that some users aren't happy about, but that others welcome for its enhanced decluttering effect: a split news feed. This split feed breaks the Facebook News Feed into two separate components, one that is dedicated for family and friends, the other that is dedicated to Pages the user follows. However, the move could spell bad news for some publishers who depend on Facebook for traffic.

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Samsung teams with Microsoft again : Xbox One X, QLED 4K TV, the future

Samsung teams with Microsoft again : Xbox One X, QLED 4K TV, the future

Two of the biggest brands in electronics announced their intention to cross-promote products, making one monster of an advertising force before the holiday season 2017. On the surface the deal seems to be a connection between Samsung's QLED 4K TV and the Xbox One X. Looking beyond this one connection, the potential for expansion is basically unlimited.

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Facebook Messenger ads enter beta testing worldwide

Facebook Messenger ads enter beta testing worldwide

Over the past few years, Facebook has turned Messenger into a really popular app. Sure, it did that mostly by turning off Facebook messaging capabilities for mobile users and thereby forcing them to install Messenger, but the fact remains: Facebook Messenger is now home to more than 1 billion users. That's a massive userbase to be sure, but Facebook has had issues monetizing the platform.

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Google will stop scanning free Gmail accounts for targeted ads

Google will stop scanning free Gmail accounts for targeted ads

It's not really a secret that Google built its massive wealth on advertising, but the measures it takes to deliver relevant ads to users haven't always gone over well. One particular data collection method that Google has used involves Gmail - up until now, Google has scanned user Gmail accounts to help it build profiles on those users. Those profiles, in turn, allow Google to deliver relevant ads that are more likely to draw in clicks.

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Burger King tricks Google Assistant with clever and creepy ad

Burger King tricks Google Assistant with clever and creepy ad

It's not often that mentions of Burger King appear on websites dedicated to technology and gadgetry, but Burger King has forced its way in nonetheless. A new ad from Burger King is causing quite the stir and a lot of discussion today, which is pretty impressive considering it's only 15 seconds in length.

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Google Home’s Beauty and the Beast “ad” raises furor

Google Home’s Beauty and the Beast “ad” raises furor

Trouble seems to be piling up at Google Home land. Although rising in popularity and usefulness, Google’s smart home hub and speaker is also rising in notoriety. First was the admittedly comical and fortunately harmless incident with its Super Bowl ad triggering speakers everywhere. Then there was the rather embarrassing fake news issue. This time, it’s ads. Users have reported, and recorded, Google Home blurting out an add for the opening of the live action Beauty and the Beast film. Google insists, however, that it was just an honest mistake and not the start of ads on Google Home.

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Tesla launches fan-made ads contest after fifth-grader’s suggestion

Tesla launches fan-made ads contest after fifth-grader’s suggestion

Tesla's rise in popularity is an especially impressive one considering how the company doesn't rely on traditional advertising methods such as TV commercials. Instead, they manage to get by almost solely on things like PR announcements and word-of-mouth from dedicated fans. It's that dedication, however, that's led to an interesting contest from the company, where it is now accepting fan-made ads for "Project Loveday."

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Facebook launches mid-roll ads in Live and on demand videos

Facebook launches mid-roll ads in Live and on demand videos

As the rumors foretold, Facebook is getting ready to launch mid-roll video ads. Though we heard last month that it was considering letting publishers play ads during on demand videos, this roll out includes Live videos as well. In other words, there's no escape from the Facebook ad invasion.

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YouTube will stop showing 30-second unskippable ads next year

YouTube will stop showing 30-second unskippable ads next year

If those 30-second unskippable ads on YouTube have you down, then good news: they won't be around for much longer. In an announcement today, Google said that it will stop showing unskippable 30-second ads before YouTube videos beginning next year. That's a move which is likely to be welcomed by many YouTube users.

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Comcast’s claims of “fastest internet” draws criticism from advertising watchdog

Comcast’s claims of “fastest internet” draws criticism from advertising watchdog

If you happen to live in a section of the US where Comcast has set up shop, you've likely heard commercials where the company says it offers the "fastest internet in America" or the "fastest in-home Wifi." As it turns out, those claims may not be entirely truthful, according the National Advertising Review Board, an advertising watchdog that's part of the Council of Better Business Bureaus.

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Have a look at this Nintendo Switch Super Bowl commercial

Have a look at this Nintendo Switch Super Bowl commercial

If you needed anymore proof that the marketing machine for the Nintendo Switch is primed and ready to go, look no further: Nintendo has announced that it will run a Switch ad during the Super Bowl. This is pretty big news, because not only does it put the Switch in front of the millions of viewers who will be watching the game, but this is the first time Nintendo has ever run a Super Bowl ad.

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Nintendo Switch is okay with you playing in the bathroom

Nintendo Switch is okay with you playing in the bathroom

Nintendo's German arm has produced a second Switch commercial, barely a week after showing us the first. While the first Switch commercial centered around The Legend of Zelda: Breath of the Wild, this new one features Mario Kart 8 Deluxe heavily. More specifically, it shows off all the different locations you'll be able to play Mario Kart 8, and one of them features a toilet.

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