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Why Ford is Done Selling the 2022 Maverick
Ford disappointed customers when it revealed it would be suspending orders for its all-new hybrid Ford Maverick pickup truck, which was unveiled in June 2021. The Maverick, which won the 2022 North American Truck of the Year award, is one of the most affordable pickup trucks on the market, starting at just $19,995.
The Maverick comes standard with a hybrid drive and gets a whopping 40 mpg city fuel economy, beating the fuel efficiency of many compact cars, while still offering the utility of a truck. A fully-loaded model tops out at $35,000 and has a four-cylinder EcoBoost, seating for five, and more cabin room than the notably larger Ford Ranger.
The entire truck is aimed at the DIY crowd, with easy ways to create segmented storage, and includes FITS (Ford Integrated Tether System), an innovative system for accessories that allows Maverick owners to 3D-print their own solutions. However, there was more demand for the Maverick than anticipated, which is why it sold out so quickly.
Of course, many potential customers are still left wondering when they will be able to order one. Unfortunately, they will need to wait until mid to late summer 2022 to order the 2023 model, or they can scour the country to try to find one that's been overlooked on a dealer's lot.