LaCie LaCinema Rugged HD drive announced

LaCie revealed their latest multimedia drive today with the LaCinema Rugged HD. This device offers new upgrades, greater functionality and the ability to play 1080p video through the HDMI port on any compatible TV.

The drive has a boosted 500GB storage capacity, allowing you to save up more HD videos and movies as you please. It can also be used to store photos and music files. You can transfer content to the drive by means of a USB 2.0 connection.

It's compatible with both PCs and Macs and support numerous codecs including MKV, MPEG-4, H.264 and WMV9. Other features include a Neil Poulton-designed outer shell made of aluminum, shock-resistance and the ability to stand up to serious abuse. You can get the LaCie LaCinema Rugged HD now for $349.99.