Amazon Echo teams with Jack Donaghy and Dan Marino for Super Bowl

What better way to get in the mood for massive amounts of cash being thrown at advertisements than to bring Alec Baldwin onboard with your Super Bowl ad? Amazon knows this. They know good and well that the world sees Baldwin now as 30 Rock's Jackie-D. Dan Marino is here too, since he is football. In the video you're about to see, they use the Amazon Echo to ask a question.

This is the first in a series of videos that'll be pushed by Amazon to bring you into the understanding that you need an Amazon Echo device. Alexa is in there – you need to speak with her, clearly! Have a peek at the first video to see what it's all about.

An advertisement for Amazon Echo will be released at the Super Bowl this year. It'll be Amazon's first ever Super Bowl ad, believe it or not, and it'll be hash tagged #baldwinbowl, of course.

Behold as Baldwin and Marino plan their perfect party, and have a peek at the timeline below for more information on the Amazon Echo device. It's a tube with a brain in it.