Well, not really, Volkswagen the company actually has nothing to do with these cute little flash drives modeled after their more famous vehicles. There are 4 models, 2 beetles, and 2 campers.
The Beetles come in pink or blue and the campers come in green or red. When you are transferring data and all that good stuff, the lights flash and there are horns that honk too.
That has got to be the best part because I think it would be awesome to be able to store 256MB of data on a flash drive that is better a pissing off my co-workers than I am. You can order them from various UK sites for as low as the rough equivalent of $39.
VW USB Memory Sticks [via GeekAlerts]