If you're a frequenter of blogs (or maintain a blog yourself), chances are you're no stranger to embedded tweets. They pop up all over the place, and today Twitter is making them better by rolling out a new update. This update adds all sorts of functionality to embedded tweets, making them faster and adding more content with the goal being to increase engagement.
With this update, embedded tweets will show article summaries, photos, and video, just as if you were viewing the tweet on Twitter. That's probably the biggest improvement Twitter has made, but that's not to downplay the other new features. After all, the fact that embedded tweets will now show retweet and favorite counts is pretty great as well.
Embedded tweets should be loading faster now that the update has been applied, and Twitter is also looking to make it easier to embed tweets on your website. Now, all you need to do is click the "More" button on any tweet and then select the "Embed This Tweet" option. Once you've done that, you'll have a code to enter into your post, so Twitter has really streamlined the process of embedding tweets.
That seems to be it as far as new features go, but then again, embedded tweets already offered a number of cool features before this update was even announced. Once such feature is the ability to follow users through embedded tweets, which proved to be quite handy. It probably won't be much longer before Twitter is back at improving embedded tweets, so stay tuned.
[via Twitter Blog]