The Power Matters Alliance, which is a wireless power standards group formed by Duracell's Powermat and Procter & Gamble (parent company of Duracell), is aiming to create wireless power standards for smartphones and other devices under the IEEE's guidelines. Big companies such as AT&T, Google, and Starbucks have signed up and are now backing the group.
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AT&T, Google, and Starbucks join the Power Matters Alliance
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It might sound like a small thing, but having to mess around with power cords is a pain for a lot of us. This is particularly true when you need to plug in your computer or mobile phone in the dark and end up fumbling around looking for the port. It's much simpler to just sit your device down on the charging pad and recharge without having to fuss with wires.
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