Chalk another one up to bizarre branding: you're looking at the Pierre Cardin PC-729 UMPC, the handiwork of Shenzhen Industries, and while you might assume the Chinese firm have "borrowed unofficially" the designer branding, in actual fact this is the result of a legitimate licensing deal. The PC-729 has a 7-inch 800 x 480 WVGA resistive touchscreen, 1.2GHz VIA C7-M processor and 16GB SSD, and is set to hit Chinese shelves priced at 2980 yuan ($436).
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