Windows Phone Marketplace

Windows Phone Marketplace hits 50k apps, here’s three anchors that matter

Windows Phone Marketplace hits 50k apps, here’s three anchors that matter

When it comes to applications for the mobile platform, it's essentially the same situation for any device ecosystem as it is for a mall: anchor stores are necessary to keep the whole structure active - and the same is true of the Windows Phone Marketplace which just this week hit 50,000 apps. This isn't the highest amount of apps in a mobile market, not by a long shot, but with an environment for apps that is, as many Windows Phone fans will tell you, still developing, it's certainly a milestone to be proud of. What you've got to keep this all anchored down is a set of apps that everyone wants, everyone needs! Let's have a brief look at what those are.

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Windows Phone execs keep shuffling: App Store merge mulled

Windows Phone execs keep shuffling: App Store merge mulled

Microsoft's Windows Phone team has lost another top-tier exec, as the company's General Manager for Developer and Marketplace, Matt Bencke, has been quietly moved to the Xbox LIVE team. Bencke's role changed at the end of November, ZDNet's sources claim, preceding Windows Phone chief Andy Lees being apparently "benched" for over-promising and under-delivering; the shift could be a sign that Microsoft is looking to move Windows Phone - or its marketing, at least - into the Windows division.

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Nokia App Highlights curated store revealed

Nokia App Highlights curated store revealed

Nokia's own preloaded Windows Phone apps, Drive and Music, are just the start of the company's software push on the new Lumia range. In addition, there'll be a curated app environment not yet demonstrated at Nokia World; Keith Varty, Head of Ecosystem and Services at Nokia, told SlashGear that App Highlights will be a tile on the Windows Phone homescreen, featuring the company's picks of the best WP7 software for new and established users. Read on for more details.

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Microsoft launches new web-based Windows Phone Marketplace

Microsoft launches new web-based Windows Phone Marketplace

Microsoft rolled out its major Windows Phone 7.5 Mango update today and has also opened the doors to a new web-based Windows Phone Marketplace that's looking rather slick. Perhaps taking a page from Android, Microsoft is allowing users to browse this new web portal and download apps directly to their devices. They've also added a "My Phone" page that lets you easily manage your Xbox Live profile, Windows Live email, SkyDrive, and the Find My Phone feature.

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Windows Phone Marketplace Web Portal Preview

Windows Phone Marketplace Web Portal Preview

During the Mango update reveal yesterday, Microsoft announced that it will be offering a web portal version of its Windows Phone Marketplace. Users would be able to access the marketplace catalog from the web, make purchases, and then send them directly to their handsets. Today, some extra details on the new web version have emerged.

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Nokia-branded Windows Phone app store incoming

Nokia-branded Windows Phone app store incoming

With the ink just dry on the contract between Nokia and Microsoft, new details on the Windows Phone partnership have emerged that detail a little more of what the two companies have committed to. We'll have to wait until late-2011 to see the first Nokia Windows Phones, but in the meantime some of the company's Ovi Maps goodness will be jumping over to the Microsoft platform. Meanwhile, there's also money saving news for those developers looking to make the leap from Symbian to Windows Phone.

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