Not content with giving out details of the Windows Marketplace for Mobile content partners, developer policy and more, Microsoft have released a video of the app-store in action. In the video you can see the Marketplace interface, together with the review system.
Microsoft have been spilling more details on Windows Mobile 6.5, including screenshots of a newly-refreshed GUI and a long list of over 25 companies signed up to produce content, software and generally lend a hand. Among the fray will be an official Facebook application - complete with direct photo and video uploads - launched in April, together with games from EA Mobile and Gameloft. Microsoft have also tweaked the contentious developer policies making issuing updates less expensive.
MySpace and Microsoft have announced that they will collaborate to produce a MySpace for Windows Mobile application, based on Silverlight. Set to launch this summer, the app will not only offer access to MySpace's main social features, but apparently integrate some of that functionality into the smartphone OS.
Back when the first developer details for the Windows Marketplace for Mobile app-store emerged, Microsoft made no bones about their $99 yearly fee for developers. That charge, they told us, included up to five submissions per year; what has now become clear is what exactly counts as a submission, and it looks as though that inclusive five will be all to easy to burn through. For a start, application updates will count as a new submission.
Microsoft have released operational details of the Windows Marketplace for Mobile, including fees for developers hoping to distribute their applications via the system. Both paid and free software will be available, with a $99 yearly registration fee for developers; 70-percent of app revenue will go to the developer themselves.
The yearly registration fee includes up to five submissions to the Marketplace; subsequent submissions are charged at $99 per app. Student developers can bypass the fees by signing up to the Microsoft DreamSpark program. As for the price of each individual app, that can be set by the developer themselves.
A website for the Windows Marketplace for Mobile, Microsoft's answer to the Apple App Store, has gone live, complete with a mobile-formatted layout and the promise that downloads will be "coming soon". Announced at Mobile World Congress last month, the Marketplace will offer developers a straightforward way to reach would-be users, with on-device downloads and increased publicity.
What's currently unclear, though, is what format the new Windows Mobile Marketplace will take. Although Microsoft played their cards close to their chest at MWC, the assumption had been that the store would be a standalone application. This new website could be a sign that Microsoft have instead gone for an internet portal.