It’s the Bugatti Type 370 watch, and it is truly a work of art. It even won the 2006 Watch of the Year award from the Japanese press.
The initial goal was to make the watch only available to Bugatti Veyron owners, since it is a driving watch, themed after the car company. However, the huge demand for this watch has made cause for its release upon the general public instead of the select few who own one of those highly coveted $1.25mil+ cars.
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